The sales world is changing. Are you changing? Been in sales for more than five years? Notice any changes? Of course you have – but probably not the ones I’m going to talk about. I’m NOT talking about the economy, or customers in financial trouble, or slow sales, or price pressures from competition, or pressures from your boss to “sell more now.” Oh and, by the way, how about YOUR changes? Still cold calling? Still learning “how to close?” Still “finding the pain?” Still trying to figure out social media? Still a bit behind technology? That’s your problem.
I AM talking about changes that have taken place over the past five years that will affect sales into the next decade. Your sales. Here are the major changes that have taken place, and how you must take advantage of them and master them to sell and succeed: