What Drives You Into the Sale? And Drives You Out with the Order?

Got a company mission statement? “Yes, Jeffrey.  We do.” Really? Can you recite two words of it? “Uh, no.” How come?  Dude, it’s your MISSION.  It’s what is supposed to drive you into the sale -- and, create an atmosphere of success. It’s your mission. The reason you’re not following your comp … [Read more...]

This Place Couldn’t Survive Without Me… Not.

When I was 19, my dad made me production manager of his 75 employee kitchen cabinet manufacturing factory. Before I officially took the job I worked in the shop at each job, and set production standards based on what I could produce at each station. On my first official day as boss, Ozzie, our … [Read more...]

Sales Strategy? Yes! Sales Approach? Yes! Sales System? NO!

I’m against all systems of selling. So are all salespeople. Oh, sales systems are taught all the time. In fact, almost every salesperson has learned one along the way. I ask every audience I’m in front of, “How many of you have learned some “system of selling?” About two thirds of the hands go up. … [Read more...]

Dream your way to sales success… all day long.

Daydream is the BEGINNING of a journey, an act, a goal, a fantasy. The most important part of daydream is to do it. And take note of it. Not just as whimsical, but as a possibility of what might be. What could be. When should you daydream? Well, this is just my own theory, based on my own life’s j … [Read more...]

Show Me the Value, or I’ll Show You the Door.

  How do you make a sales presentation? No I don’t mean warm up, probe, present, over come objections, close. I mean what’s the big picture of your sales presentation? What’s the content of your sales presentation? And most important how are you certain that you engage your prospect in … [Read more...]

Measuring the ROI of Social Media?

There’s a Laugh, and a Joke. I got an (unsolicited) email offering a webinar to teach me about how to measure, and the importance of measuring, the ROI of social media. TOTAL JOKE. And a bad one at that. Social media, business social media, is running wild – with or without you. Your cus … [Read more...]

Follow Up or Follow Through?

The Real Test of a Successful Sales Professional. The average sale takes a matter of hours. And that's where 95% of sales training is focused. Not good. After a customer purchases, that's when USE of product or service begins, and that's where 95% of their time is spent. • What are you doing t … [Read more...]

12.5 Rules to Observe to Maximize your Listening Skills…

1. Don’t interrupt. (But...but...but) 2. Ask questions. Then be quiet. Concentrate on listening to understand. 3. Prejudice will distort what you hear. Listen without prejudging. 4. Don’t jump to the answer before you hear the ENTIRE situation. 5. Listen for purpose, details, and con … [Read more...]